Share with U
a car platform for media sharing and gamification

How to enable passengers in a vehicle to have a safe and enjoyable experience

The initial Brief for this project was to create a mobile application, compatible with Carplay and Android Auto, allowing different users in the same vehicle to share their music.

Our preparatory work with the PSA teams has allowed us to broaden the application's possibilities to make it a fun platform for multimedia sharing (music, video, photo, camera) and gaming. We managed the project on all phases: Strategic positioning of the application, Design, and development.

Support process
with Design thinking

We’ve managed the project on all phases: Product Strategy, Design and Development.

We’ve applied the Design Thinking method to this project, which we use systematically in our internal work process.

The product was adjusted regularly to ensure that it was in line with users' expectations.
EXTENDING OF THE concept car CXperience
CXpérience is a concept car presented at the 2016 World Motor Show. It is the genesis that allowed the Share With U project to come into being.

The concept car offered passengers the experience of sharing their music through a system of connected tablets.
Navigation principle
The user test phases allowed us to validate a very intuitive and fluid navigation for all participants.

With a simple Swipe Left or Right each user can enter another participant's universe.

READY TO PLAY WITH MY MATE
IN THE CAR

The platform we designed had to be very flexible to accommodate up to 10 users. Allowing them to play together and interact with the vehicle thanks to Carplay and android Auto.

The design and development of the project was finalized with the integration of a game, a blind test in the form of a car race. Each participant had to respond as fast as they can to finish the race first.
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